Our Founder

With a background in health care, and a passion for entrepreneurship, our founder Loveness Mamuya supports small to medium non-profit and non-government organisations in Tanzania and outside Tanzania, She has a strong belief that Health is an important element of how each of us grows, develops and interacts with the world. Therefore, aspire to connect learning to every aspect of their work, always finding new, more effective ways to achieve their  mission

Loveness Foundation was born out of a need to help bring charitable causes to the forefront of people’s minds. With so many people visibly suffering around us this foundation was started to bring attention to the needs of the less privileged and create platforms for the more privileged.

Who We Are

LOVENESS FOUNDATION is a non profit organization and private foundation under section 501 (c) (3) IRS based in the united states founded 2021 to improve livelihood to the underserved segment of the rural African communities and United States of America. The Foundation operates under a strategic plan which covers the five years  period 2022/2026 which describes our mission, vision, core values , mandate , objectives , Targets and key performance indicators.Our strategic plan begins with situation analysis which is meant to provide a review of the reality in Africa and its operating environment which will influence the plan and provide strategic alternatives.Our strategic plan has taken into account the Sustainable Development Goals (SDGs) through 2030 Agenda for sustainable development.

Our operations and programs are demand driven, supported by annual action plans aligned to Global challenges

What We Do

To guide organizations and public to design effective workplace interventions to mitigate the negative impacts of COVID-19, we take the occupational health psychology (OHP) perspective to propose a framework that highlights important areas for organizations to intervene in order to better protect workers’ physical health and safety and to promote workers’ psychological well-being. Specifically, we integrate the prevention-based public health model with the Total Worker Health (TWH) and OHP-based approaches to propose a comprehensive set of primary, secondary, and tertiary interventions that target different groups of employees with varied exposure risks to the new coronavirus. The proposed interventions does contribute positively to the development of healthy and safe work.

  1. Reducing stunting in children under age five in developing countries.
  2. Promoting and ensure women of reproductive age consuming a diet with a minimum acceptable diversity of foods in developing world
  3. Capacity building for children age 6-23 months on receiving a diet with a minimum acceptable frequency of feeding and diversity of foods
  4. Strengthen multi-sectoral coordination for improved nutrition.
  5. Improved health, nutrition, caregiving and water, sanitation and hygiene (WASH) behaviors.
  6. Increased access and availability of diverse, safe, and nutritious foods.
Capacity building In less developed countries  and elsewhere on  HIV-prevention including  promotion of partner reduction, postponement of sexual debut, alternatives to risky sex, mutually faithful monogamy, consistent and proper use of condoms, better recognition of STD symptoms, and more effective health-seeking behavior Promote increased use of condoms, sustainable programmes to encourage changes in sexual behavior, affordable methods for preventing infection in high-risk populations and expanded treatments for preventing mother-to-child transmissions


To empower and empress women, elderly, children and


Improve the Standard of living by focusing on “Income generation, Health, Education, Clean Environment and Social Justice”.

Core Values

  1. Justice
  2. Voluntarism
  3. Courage
  4. Accountability
  5. Community Services
  6. Transparency
  7. Wisdom
  8. Inclusiveness


  1. To liberate Women, People Living with Disabilities, Albinism, Elderly People, Orphaned Children, Child Headed Households, and Street children, from being vulnerable by lacking knowledge, skills and relevant support on good health practices.
  2. To provide a platform and forum in matters pertaining national economic empowerment and livelihood development. in all matters pertaining to national livelihood development regarding our status with Government, Private Sector, NGO's and International organizations, with particular emphasis on funding and providing actors and development partners with information for intervention
  3. To increase women and children awareness on hygiene behavior, knowledge and rights to health through hygiene behavior change approaches and health education on personal, domestic and environmental hygiene tips to reduce female vulnerability to unhygienic and unhealthy environment
  4. Alleviate discrimination to people with disability. Our projects will aim to empower people with disabilities, to increase their knowledge and skills as well as to support them to discover their own potential, willpower and courage. All of this will assist in opening doors to independent living. Access to school, vocational training or membership in an organization can be the first step towards independent living. LOVENESS FOUNDATION promotes participation and equal opportunities of persons with disabilities according to country context
  5. To support community’s initiatives, the Government, Private Sector, International and National NGOs and CBOs its mission against global pandemic like COVID 19 , HIV and AIDS through a network of pharmacies, thrift stores, healthcare contracts and other strategic partnerships. Generating new, innovative ways of treatment in public health related programs
  6. To Coordinate global and national efforts in integrating children’s rights, gender equality and women’s empowerment into poverty reduction through basic training in entrepreneur skills, mentoring and access to credit that will have definite impact from the household level
  7. To increase co-operation and coordination for all actors along thematic areas   and other stakeholders.